La Boutique de Luxe - Alexandre Meerson | E-commerce_Consultant
consultants & managers in e-commerce and cross-channel retail in luxury, beauty, fashion & lifestyle
Founder and Managing Partner
Alexandre is a Manager and Consultant in E-Commerce, Marketing & Cross-Channel Retail for global Luxury, Beauty & Lifestyle Brands. The founder of the Digital Luxury Brands
networking group – with over 10,000 professional members internationally – he is a consultant and also an author & speaker at the world's foremost Retail, E-Commerce and Luxury Conferences.
For the last 20+ years, he has worked on "both sides of the fence", combining 10 years in Digital Marketing agencies and E-Commerce consultancies and over 13 years in Corporate leadership roles internationally. He started his career in his family's Luxury Watches and Jewellery business - Emerich Meerson - where he managed a profitable network of concept stores in major cities and retail concessions in luxury and department stores internationally.
At LVMH and then EURO-RSCG he explored the then nascent power of Interactive Communications. One of the pioneers of e-Commerce and CRM, he went on to build some of the first Web Design, Digital Publishing and Marketing Consultancies in the 90's - Angie Interactive, Alaska - and worked for leading Brands and Retailers. Alexandre has since 2000 worked around the globe for blue-chip companies. He settled down in the UK in 2005, and later founded LA BOUTIQUE DE LUXE to independently help Luxury, Beauty, Fashion and Lifestyle Brands build their Direct Sales and E-Commerce businesses.
Today, his unique blend of experiences on behalf of prestigious Luxury & Lifestyle Brands places him in a strong position to share his expertise in the fields that underpin successful Luxury cross-channel retail, e-Commerce and business transformation.
With 10 years working in the Luxury industry and an international academic background, Saverio is an experienced Manager and Consultant in E-Commerce, CRM & Integrated Marketing specialised in Luxury, Beauty, Fashion & Automotive.
Having lived in Italy, Australia, US and UK and worked for the likes of FERRARI (luxury automotive), ESPA (luxury skincare & spa design), SPACE.NK (luxury beauty retailer) and more recently joining LA BOUTIQUE DE LUXE, Saverio gained insights into a range of different cultures developing a strongly entrepreneurial approach to business whilst keeping a relentless focus on Customer Experience.
Saverio is also a speaker at marketing and e-commerce conferences internationally, co-founder of the DIGITAL LUXURY BRANDS networking group.
La Boutique de Luxe has developed a professional network of consultants and experts in all the disciplines of e-Commerce and Retail - we can call on experts covering e-Commerce Trading, Merchandising, Content creation, Analytics, Design and Technology.